About Edwin Clothing
Edwin was established in Japan in 1947 by Mr Tsunemi who had a great passion for denim. At this time denim was not manufactured in Japan so it inspired him to directly import it from the United States. By 1951 the manufacture of denim finally started to happen for the first time in Japan. As this was a new process, domestically the quality was poor and also very expensive compared to imported American denim.
Fast forward to 1961 and Mr Tsunemi takes on the job himself, designing the first pair of Edwin jeans, and working on this template by using raw ring-spun denim. Then, in 1963 Edwin produces the heaviest 16oz denim jean, which happens to be a world’s first! They were also fashioned with his famous signature rainbow selvedge, which still adorns Edwin jeans today.
Edwin still kept on working at his craft and in the 1970s and 80s and pioneered the first ever old wash style jeans which were designed to replicate the raw style jean after it had been traditionally worn for working due to the denims durability. Edwin then invented stone washing which revolutionised the entire denim industry. It was such a pivotal moment in the history of denim manufacture that it influenced every denim company that is around today.
In the 1990’s Edwin took the original vintage concept and created new vintage, and this involved taking the washes of old and encompassing the great look and hand replicating the archive washes pre-dating 1947. Edwin Europe was the founded in 2003 to develop exclusive products for the European market and showcase a selection of Japanese products to a new audience. The Japanese style can be seen in the graphics, iconography and lettering that is to be seen in many of their most eye-catching items today like the Edwin long sleeve t shirts and Edwin Japanese sun tee.
Edwin at Trapeze Clothing
Today Edwin is a brand that still develops and progresses blends of its Japanese heritage and craftsmanship, mixing in a European contemporary style, vision and attitude. As you will be able to see from our collection of Edwin clothing at Trapeze, where we have a selection of Edwin sweatshirts, t shirts, shirts and jeans for men. They are fresh, minimal, and cool, showing that the passion for creating game changing clothes is still alive and well in the lifeblood of the brand.
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